AppSumo – The business App marketplace
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23 June 2024
What is AppSumo?
AppSumo is a fast-growing marketplace for discounted business apps. You can find a range of offers that include apps for social media management, email & newsletter marketing, graphic and video editing apps.
AppSumo is a popular launchpad for startup businesses looking to launch new services and attract new customers. Many global businesses have successfully launched services with the help of AppSumo, they include: Shopify, Zapier, Depositphotos.
In this guide you’ll find out how to use AppSumo to get big discounts and lifetime deals on a range of apps and services available on the AppSumo marketplace.
“Customers need solutions, not ideas. Customers don’t care about your ideas; they care about whether you can solve their problems." – Noah Kagan co founder of AppSumo
10 Great reasons to get an AppSumo account
You choose from the free AppSumo account or a paid AppSumo Plus account. A free account gets you access to all the discounted deals, a premium account gets you even better discounts and free use of selected software and apps. Keep reading for our top 10 reasons to get an AppSumo account.
#1 Limited time deals with massive discounts
Most deals on AppSumo are time limited, so if you’re interested, you need to act fast and buy them before they expire. Discounts are often unmissable, and you can save as much as 90% off the regular price.
If you’re always on the lookout for great deals, then it’s definitely worth checking the AppSumo website regularly. This way you can stay up to date with all the latest offers and ensure that you don’t miss out on deals that you can’t afford to miss.
#2 Pay once for lifetime access
In addition to big discounts you can also find some enticing deals with lifetime access to selected apps and services. A one-time payment could get you 1,000’s £ $ € worth of use for the lifetime of the app.
#3 Money back guarantee
AppSumo offers a 60-day money back guarantee so you have time to use apps and services to make sure they work for you. If you aren’t happy just let them know and they will cancel your purchase and refund you.
#4 Business apps to help you run your business
AppSumo is an amazing platform to discover a wide variety of new productivity apps that you may not have known existed, or that you even needed. Affordable pricing plans make it easy and risk-free for you to take a chance and try out some amazing apps without breaking the bank.
Whether you’re a business owner, entrepreneur, or just someone who loves a good bargain, AppSumo has plenty of amazing deals on offer.
#5 Exclusive apps & products
AppSumo also markets its own Originals apps on the marketplace. Tier 1 access to many of these apps is included for free if you decide to go for a paid AppSumo Plus account. And enhanced Tiers benefit from big discounts.
Apps include ‘BreezeDoc’ a DocuSign style digital document, contract management and signing solution, ‘KingSumo’ a competition/giveaway app allowing you to run exciting competitions, build your social followers and newsletter subscribers. With ‘SendFox’ the email news and subscriber management app enables you to manage contacts, create, test and send newsletters out to your subscriber mailing lists.
#6 Software & app updates included
Many of the lifetime offers include ongoing software development and updates at no extra cost. You benefit from free improvements and enhancements if these are included in your plan/license.
#7 License tiers with different levels of access
Access to most apps and software is based on license tiers, the higher the tier the more you will pay. Higher tiers often provide greater access and more functionality.
You can choose the best solution for your individual needs or the needs of multiple users in a team. A tier 1 offer may include access for one user, with caped use or limited processes. Higher tiers 2, 3 & up could include access for multiple users, with more processes or functionality.
#8 AppSumo supports startups and developers
Many of the deals available on AppSumo are new apps and services launched by startups and small developers.
When you purchase on AppSumo you are helping new ventures at the launch phase. It’s important to understand they may not all go on to survive, so a lifetime deal really only means for the life of the app or service. This could be just a few months but it could also be years.
#9 Tutorials and courses available
It’s not just apps, you can also find great online learning resources with courses and tutorials in accounting, coding, marketing, social media, SEO, web design and development, how to podcast and much more.
Many courses offer free starter modules so you can get a taster and then purchase the whole course if it’s for you.
#10 Community and user feedback
AppSumos ratings and reviews are a great way to learn about other peoples experience. The ratings and reviews are the best place to see how others have found apps, services & courses, and to read about any pros or cons.
The feedback channels are a great way to provide feedback to the developers/sellers. As many apps and services are in development your feedback helps them to make improvements.
Find out more about AppSumo
Ready to see what’s on offer, head over to AppSumo, check out the latest offers and get a free AppSumo account with 10% off your first order.
While you’re there don’t forget to also signup to the AppSumo newsletter for the latest updates on apps, courses, discounts and subscriber competitions.
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